Get Your Blog Found With Off Page SEO


Get Your Blog Found With Off Page SEO

The more often you post on your blog, the more successful it has the potential to be. Beyond posting regularly on your blog, there are some things you can do online that occur off your site that could help your blog get found. Off page search engine optimisation efforts can be highly effective for driving traffic and search engine rankings for your blog.

Get Your Blog Found With Off Page SEOSearch engines look at links pointing to your site to help it determine popularity and to help rank for keyword phrases and people who see your content on another site could click links that take them back to your blog.

Off Page SEO Ideas:

  • Guest blog on other blogs in your industry. Many blog owners are more than happy to host a guest post if itโ€™s useful and informative to their audience. Most will let you put a byline in the post that links back to your blog.
  • Press releases can be a great way to get attention, too. Youโ€™ll need to write something newsworthy in a press release format (such as a promo, breaking industry news, free report or ebook giveaway, new site design, or other newsworthy item) and itโ€™ll take time to either distribute it manually across press release sites or money to pay a service to distribute it for you but it could also get syndicated and get you a good degree of exposure and resulting traffic.
  • Blog comments. By commenting on other blogs with a link back to your blog, this could give you a link that is noticed by search engines and could direct traffic to your blog, too, via curious blog visitors who click your link. Thereโ€™s an art to using blog commenting to your advantage. One thing to remember is that you need to be a participant in a conversation, not someone who is simply trying to lure traffic somewhere else.
  • Directory articles. Submitting an informative article on a syndicated article directory helps you drive traffic and links to your blog (they allow a link in a byline that you can use to direct traffic to your blog) and because the articles are available for syndication, other websites could post them and link back to your blog, too.
  • Videos. Posting videos and directing traffic back to your blog is another good off page SEO method.
  • Social bookmarking. Linking to your blog from social sites can be a great way to get traffic and the links could count from an SEO perspective, too. Twitter and Facebook can be useful but there are many other (hundreds of them) social bookmarking sites to look at, too, that could help you get traffic and improve your rankings with search engines as well as help you get viral attention.

Off Page + On Page = SEO Success

The #1 thing to remember is that on-page content is the most essential method of building an audience and of income earning potential but spending time consistently on off-page content can be another way to help your blog get found. Consider posting quality content on your blog often but also consider a frequent schedule of off-page SEO activities to help get your blog found with off page SEO!

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15 comments
  1. Catherine Giray

    September 19, 2013 at 3:15 pm

    Is there a limit for comments and social bookmarks? I heard Google will flag sites that has so many links in the internet. Thanks!

    Reply
    • LHTB Support

      September 20, 2013 at 10:36 am

      Hi Catherine, just like what Sean is always pointing out. SEO is common sense, just do it as normal as you could, don’t just put your link anywhere specially to areas where it should not be. And don’t annoy other people by spamming them as well, Google may not penalize you but these people can definitely find a way to do so. ๐Ÿ™‚

      Reply
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  3. Catherine Holt

    June 5, 2013 at 5:59 pm

    Guest posting is the thing I need to be working more on. I have done a couple of posts and I have been asked to do a couple more which is very exciting. It is however quite difficult finding the time to write guest posts as well as keep up with regular content on your own site. I think this is one of the reasons I have been holding back from it!

    Reply
    • Sean Rasmussen

      June 6, 2013 at 9:06 am

      Guest posting does come with the benefit of building your brand too. It means more people that can become “sticky” on your blog.

      Reply
  4. Arren

    June 3, 2013 at 10:36 pm

    Some great ideas. Guest posting is one I need to leverage off more often.

    Reply
    • Sean Rasmussen

      June 4, 2013 at 2:41 pm

      It’s a good deal, Arren. A roof over your head, 3 meals a day, and a company car. We offer great deals for guest bloggers at Learn How To Blog ๐Ÿ˜€

      Reply
  5. Rachel

    June 3, 2013 at 2:43 pm

    It’s very helpful to give your off page SEO a boost with those awesome ideas that you’ve enumerated. Although I think the best thing is to get those links without actually having to do anything to get them other than provide great content on your blog or website, I think that’s what it’s all about. Lots and lots of people everywhere on the Internet however, exert great efforts to manipulate their websites’ off page SEO and well, you can do that too but you should do so in such a way that it would look as though you had nothing to do with those links coming to you, other than providing great content that people naturally want to link to. It is also important that you just don’t go out there and buy links. For instance, if you suddenly acquired more than 2,000 links (that you do not even know the quality of, if they are even relevant) to your site over night whereas normally you would get less than 1 link per day onto your site, then that would look very very suspicious. It has to be a natural process. I always hear you say that SEO in general is all about common sense. And I think you are absolutely right!
    Quality content = Natural links. ๐Ÿ˜‰

    Reply
    • Sean Rasmussen

      June 3, 2013 at 4:45 pm

      I agree, Rachel. Natural links is of course the best way to acquire links.

      Reply
      • Rachel

        June 3, 2013 at 4:55 pm

        Yes! Definitely! And I thank the person I’ve learned that from, YOU Sean! ๐Ÿ˜› Thank you, you’re awesome! ๐Ÿ˜€

      • Sean Rasmussen

        June 4, 2013 at 2:40 pm

        Now, you’re talking my language, Rachel ๐Ÿ˜‰

  6. Jennier

    June 3, 2013 at 1:43 pm

    Off page SEO is the process of optimizing your web pages outside your website by getting links back to it as the only thing you can do outside your website is to build links back to it. These back links act as a vote to the content of your blog. The more and better votes (links) you can get to your webpage the better it will rank in search results.Kudos!

    Reply
    • Sean Rasmussen

      June 5, 2013 at 3:26 pm

      You’re getting the hang of this, Jen. Remember to get quality votes, too. Just any old vote isn’t always going to be good for your blog.

      Reply
  7. Harvey

    June 2, 2013 at 2:25 pm

    Off page SEO is very important in every online business but always keep in mind that quality comes to play here rather than spamming the whole internet with your links. Thanks for sharing this Sean!

    Reply
    • Sean Rasmussen

      June 2, 2013 at 4:31 pm

      Great point, Harvey.
      This is the one area I see most people fall over; they over optimise with very little patience for real world delays. It takes time to do off page SEO.

      Reply

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